Rebates are being offered by many companies today to reward their loyal customers. Before, rebates used to be distributed through rebate checks. However, these rebate checks usually took long to reach the customers and were more expensive to distribute. Today, rebates are distributed through rebate cards. Rebate cards have made it easier for companies to distribute rebates earned by customers because rebate cards may be sent via the mail. Rebates or loyalty points are stored in the plastic rebate card which makes it easier for customers to enjoy the rebates or points they have earned. This is because rebate cards are accepted at many establishments and function like a debit card (swiped at terminals during payment as a substitute to cash).
Rebate cards have become preferable to other means of distributing rebates. Because of the introduction of plastic rebate cards, customers find it easier to receive their rebate credits. Their plastic rebate card is just swiped every time they make a purchase or avail of a service at the rebate card issuer’s store and the rebates they earn are automatically credited to the rebate card. In addition, rebates are now much easier to use or redeem. Because rebates earned are in a plastic debit card, the customer need to only bring the card to redeem his/her earned rebates. Once they reach the minimum redeemable rebate credit, the rebate card may be swiped when paying. Another advantage of the plastic rebate card is its wide acceptance at many establishments. Because many rebate cards issued today carry the Visa or MasterCard logo, rebate cards are widely accepted as a means of payment wherever credit cards are also accepted.
Almost all companies are rewarding their customers through rebates or loyalty points. It is a good way to encourage customers to patronize the rebate card issuer’s products or services. Rebate cards have made it easier for companies to distribute rebates or loyalty points. Rebate cards have also made it easier for customers to redeem the rebate points earned. Because of its many advantages, rebate cards will most likely continue to be popular to companies and customers alike.